I would say that by now, most people are aware of at least one or two 'group coupon' companies that offer subscription-based coupons on a daily basis. Groupon and Living Social are of course some of the more popular ones however these days, there seem to be more and more popping up weekly.
Although they all claim to be different, they are pretty much the same. This is what makes the concept behind The Level Up so great. It started off just like the others, but just recently, it relaunched its premise and has in fact become a really convenient (and cheap!) way to get you trying new places.